Any new version of Fakebook would need to incorporate the ideas you suggest -- family relationships among them -- to be successful, especially if it was being targeted toward conservatives.
But I disagree with your statement that conservatives are not tech savvy. The internet has enabled a lot of conservative thought, and like talk radio, it has become a vessel through which like ideologies can connect.
I probably should have said rural people tend to be less tech savvy and of course also tend to be conservative. I’m in rural MO and most men my age, 50, don’t even know how to use a computer unless it happens to be part of their job. Of course most of the 35 and younger crowd do know how to surf at least.
It’s true though that since the 2008, conservatives have come a long way on the internet. A lot of it has to do with the msm alienating them I think.