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Campbell's defends 'Star Wars' commercial with gay fathers
Philly Voice ^ | Oct. 9, 2015 | Michael Tanenbaum

Posted on 10/11/2015 4:23:37 PM PDT by bgill

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To: HiTech RedNeck

Thank you.... I’ll try it.


61 posted on 10/11/2015 5:28:37 PM PDT by Gator113 (~~Cruz, OR LOSE~~ Ted Cruz REMAINS the only true Conservative in this race. ~~ just livin' life~~)
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To: CitizenUSA

The number of homosexuals raising adopted kids is minuscule by comparison.

Of course it is...but the number of people between the ages of 18-45, the prime marketing demographic, is not...and these people, especially the female half, are rabidly tolerant of the homosexual community...


62 posted on 10/11/2015 5:29:02 PM PDT by IrishBrigade
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To: bgill
Long been knowd that yer feggits speshly favor them big red cans.


63 posted on 10/11/2015 5:30:14 PM PDT by Fightin Whitey
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To: bgill

When you have to explain a joke, it’s not really funny. Same goes for advertising. When you have to explain an ad, it hasn’t done its real job.

When are American companies going to return to the basics of Marketing 101? Less than 2% of American consumers are in gay families with children. They can buy all the soup they want; it won’t support a publicly-traded soup company. So let’s say 30% of the remaining 98% of American consumers are turned off by the gay-promoting ads. That’s enough to ruin more than the next fiscal quarter. It may be enough to alienate 10% or more of one’s customer base permanently. Hey, Campbell’s; there are other soup brands out there.


64 posted on 10/11/2015 5:33:16 PM PDT by Albion Wilde (If you can't make a deal with a politician, you can't make a deal. --Donald Trump)
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To: bgill

Holler.

It has to be a long one.

I try to stay with local business as much as I can. It is easier than trying to keep up with the list of pro-sodomy big business.


65 posted on 10/11/2015 5:34:22 PM PDT by joshua c (Please dont feed the liberals)
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To: CitizenUSA

I think certainly letters could be penned to them that say hey you’ve just made your brand disgusting to us/me, and for the sake of what, political correctness? Was anyone holding a gun to your head forcing you to do it? Don’t even have to mutter the b-word.


66 posted on 10/11/2015 5:34:27 PM PDT by HiTech RedNeck (Embrace the Lion of Judah and He will roar for you and teach you to roar too. See my page.)
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To: IrishBrigade

“rabidly tolerant” is not exactly the same thing as being pro-homosexual to the point where a homosexual couple makes one more inclined to consume Campbell’s soup.


67 posted on 10/11/2015 5:38:51 PM PDT by CitizenUSA (Proverbs 14:34 Righteousness exalts a nation, but sin is a disgrace to any people.)
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To: goodwithagun

We cook mostly from scratch so I can’t boycott any of those.


Same here. I can’t tell you when the last time I bought canned soup. My stock comes straight from the bird (or cow :)


68 posted on 10/11/2015 5:38:58 PM PDT by Jane Long ("And when thou saidst, Seek ye my face; my heart said unto thee, Thy face, LORD, will I seek")
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To: CitizenUSA

What is the average age of parents with school age children and and where were they when homosexuality became the “in” thing to piss off their parents?


69 posted on 10/11/2015 5:47:48 PM PDT by Ben Mugged (He who lacks the will does not need the ability.)
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To: FreeAtlanta; Steely Tom
What about progresso soup? I think their name might indicate their political leanings, but not sure.

No, the name came from the original Italian-American owners in 1925; it's the Italian word for "progress", which used to be a good word involving mainly industry and technology in America (not religion, politics, sex or gender).

The company has been sold and re-sold a number of times since its original family sold it in the late 60s, and is now owned by General Mills, which started in 1928 as a midwestern American breakfast cereal company but is now multinational holding company of many brands.

Sadly, most large American corporations are now politically-correct, left-sympathizing globalists now. Their founders are rolling in their graves.

70 posted on 10/11/2015 5:48:03 PM PDT by Albion Wilde (If you can't make a deal with a politician, you can't make a deal. --Donald Trump)
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To: HiTech RedNeck
Maybe there is a niche for the positively Christian business model here.

Those businesses get targeted and sued for discrimination.

71 posted on 10/11/2015 5:49:08 PM PDT by Albion Wilde (If you can't make a deal with a politician, you can't make a deal. --Donald Trump)
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To: Albion Wilde

I agree. Even if more than 50% now support homosexual marriage, how many are still adamantly opposed (30 - 40%)? So maybe the ad is viewed as positive by more people than not. Of those positive viewings, how many result in increased consumption of Campbell’s soup? Of the negative viewings, how many result in fewer purchases? That’s the bottom line, and I think this ad is bad advertising.

Homosexuality aside, why wouldn’t the advertiser choose something more politically neutral, like just one adult male saying “I’m your father” to a child consuming a bowl of soup? Why make it absolutely clear that this is a homosexual couple raising an adopted son? Why make an ad that risks pissing off some of your company’s customers in order to specifically appeal to a small demographic?

Answer: It’s homosexual propaganda!


72 posted on 10/11/2015 5:50:41 PM PDT by CitizenUSA (Proverbs 14:34 Righteousness exalts a nation, but sin is a disgrace to any people.)
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To: bgill

University-degreed (indoctrinated) younger marketing execs again infecting and harming their employer.

Progressives are self-destructive, to themselves and their employers.


73 posted on 10/11/2015 5:53:01 PM PDT by polymuser ( Enough is enough)
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To: Albion Wilde

They would be in a more solid position if they were church based. Hobby Lobby has already gotten a nod in that direction and they aren’t even a church ministry. To chicken out and never venture for fear of the wicked isn’t Christian, it’s a worldly imitation of Christian.


74 posted on 10/11/2015 5:54:40 PM PDT by HiTech RedNeck (Embrace the Lion of Judah and He will roar for you and teach you to roar too. See my page.)
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To: HiTech RedNeck

Ha!

“Oh look, Bruce, he spelled PENIS. That’s so cute!”


75 posted on 10/11/2015 5:58:24 PM PDT by polymuser ( Enough is enough)
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To: CitizenUSA

How did this get sold and how would it get unsold. The boycott quickly becomes unwieldy in a situation where it is more than an isolated handful of trouble makers. And on top of that the bible does not call for it.

I think we have thought ourselves into boxes, that we are now restricted to choice among a small set of roles that popular culture has cut out for us, and we can’t go beyond them.


76 posted on 10/11/2015 5:59:09 PM PDT by HiTech RedNeck (Embrace the Lion of Judah and He will roar for you and teach you to roar too. See my page.)
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To: bgill

It is probably just coincidence but around 3 months ago, I phoned their toll free number and told the Pillsbury people that I wish they would put just a bit more frosting in their toaster strudel.

I was out shopping yesterday and noticed they were on sale and also the boxes said something like “now with 30% more frosting”.


77 posted on 10/11/2015 5:59:12 PM PDT by yarddog (Romans 8:38-39, For I am persuaded.)
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To: CitizenUSA
Homosexuality aside, why wouldn’t the advertiser choose something more politically neutral, like just one adult male saying “I’m your father” to a child consuming a bowl of soup?

These days, he might just be mommy's boyfriend, but I certainly agree with you. It would be better just to show one man actually preparing soup for male and/or female children and let the viewer draw their own conclusions — if that would satisfy the homonazis in the marketing department. You know the ones, those lawsuit-happy hissy-fitters who are hard to fire.

78 posted on 10/11/2015 6:02:35 PM PDT by Albion Wilde (If you can't make a deal with a politician, you can't make a deal. --Donald Trump)
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To: bgill

There’s a leftish Walmart commercial featuring Star Wars. The mother asks her daughter—around 5-years old—why the Princess didn’t just let the boys save her (she, uh, kinda did), and she gives the typical feminist rot about, “She’s an empowered woman not beholden to the patriarchy” or some such nonsense.


79 posted on 10/11/2015 6:09:40 PM PDT by Rastus
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To: bgill

The more fundamental issue isn’t the supporting of homosexuality by corporations.

It’s their supporting of secularism and its attacks on Christianity. “Homosexual rights” is just one part of that.


80 posted on 10/11/2015 6:16:19 PM PDT by Faith Presses On ("After this I beheld, and, lo, a great multitude, which no man could number, of all nations...")
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