There should be outreach, but it should be educating on the superiority of conservative, limited government. Not pandering and mimicking the left. As has been said many times, no one will vote for Dem-lite when they can buy the real thing. Show them why they as an individual is better off without massive government and hope to convince 5% to switch.
And, while the Heritage Foundation turned their back on it, consider the Jason Richwine Study.
Sorry, but that message doesn't resonate with these minorities who favor more services from Big Government. They are using welfare to a much greater extent/