I live in the South. Why should that matter?
Then you would understand that the rebel flag has morphed through the years as being a symbol of rebellion against big gov or authoritarianism?
And some make the same argument about the Gadsden Flag.
It matters a great deal. Especially if you are constantly battling ‘Madison Avenue’ perceptions of “The South”. And that gets transmitted world wide that we are a bunch of hicks and mouth breathers.