I own rental properties. An ad for one of my properties in a local newspaper can cost me hundreds where an ad on CL is free. There is just one problem I have encountered. I have had potential tenants inform me someone has used images of my unit(s) to run their own ads so they can try to get deposits from unsuspecting renters. Anyone who would give someone a deposit without being able to step foot inside the unit is a moron and is inviting their own fate.