Some perspective.
When I was Senior Ed at a niche market website, Off-Road.com, a site that catered to 4x4 and OHV enthusiasts, we had 7 figure readership EVERY MONTH.
In 1997-2001. When the web was young.
And this jackass and his Big dollar backers can’t hit 40K a day?
I subscribed to PV4. Still miss them.