Family, beaches, one of the very tippy-top states for household income, proximity to ... almost anywhere ... Jersey tomatoes, fresh seafood, great pizza ... stuff like that.
If it weren't for all the taxes, all the laws, and all the left-wing loons here, it would be a great place to live. (My county votes nearly as conservatively as Texas, so it's not like you can't avoid Democrats and moonbat libs.) We don't plan to die as legal residents of the state, but sure, we'll keep a house here.
My wife and I vowed years ago to never ever live in the north again where it snows and high taxes suck your wallet dry.