[Star Traveler]

Frenemies: A Brief History of Apple and IBM Partnerships
http://www.pcmag.com/article2/0,2817,2460973,00.asp

Steve Jobs battled a number of tech rivals, but in the early 80s, his ire was largely directed at IBM. The professional squabble dates back to at least 1981 with Apple’s “Welcome, IBM. Seriously” ad, and seemingly ended just yesterday with a joint agreement to bring IBM’s enterprise software to iOS devices later this year. But while the companies have indeed clashed over the last 30 years, yesterday’s pairing was not the first time these two behemoths have teamed up.

Take AIM

Just 10 years after the first salvo was fired between Apple and IBM, the two joined with Motorola in 1991 to develop a standard for the PowerPC architecture that could go against the Microsoft-Intel Wintel alliance. The Apple-Intel-Motorola (AIM) team took IBM’s Power instruction set architecture and turned it into a consumer-friendly version that was manufactured by IBM and Motorola and used in Apple’s Macintosh line from 1994 to 2006, when Apple - to which Jobs returned in 1997 - transitioned to Intel-based machines.

[tacticalogic]

Just 10 years after the first salvo was fired between Apple and IBM, the two joined with Motorola in 1991 to develop a standard for the PowerPC architecture that could go against the Microsoft-Intel Wintel alliance. The Apple-Intel-Motorola (AIM) team took IBM’s Power instruction set architecture and turned it into a consumer-friendly version that was manufactured by IBM and Motorola and used in Apple’s Macintosh line from 1994 to 2006

And how did that work out for them?