The fact is radio in general and AM radio specifically is a dying medium. Many of the other big names have already fled the sinking ship. Rush would be in a much better position and reach a much larger (and younger) potential audience if he would give up the exclusivity deals with terrestrial radio and move to a multi-format setup (Like Stern, O & A and other big names). He could diversify into podcasting, maybe with an anchor show on Satellite radio, and perhaps still syndicate out to the remaining AM talk radio stations to reach those that can't get him on the other mediums.
He is staying because a professed loyalty to those who took a big chance on him years ago when they first put him on the air.
are you serious?
Although I agree I wish I could get Rush on Satellite.
I stream him through my iphone daily.
Rush signed an 8 year, $400M contract with Premiere, a division of Clear Channel (now known as iHeartMedia)
in August of 2008. Would be interesting what happens come Aug of 2016
>> if he would give up the exclusivity deals with terrestrial radio and move to a multi-format setup (Like Stern, O & A and other big names). He could diversify into podcasting, maybe with an anchor show on Satellite radio
Rush isn’t on sat. radio and he may be on some radio websites but I think he offers his show for paid members
NYT: Striking a deal estimated to be worth $400 million through 2016, the conservative talk radio host Rush Limbaugh has renewed his contract with Clear Channel Communications and its syndication subsidiary Premiere Radio Networks.
You think 400 million through 2016 is a bad, out-of-date, business plan?
I’m not PAYING to listen to ANYbosy!
Only 4% of American households have satellite radio. Stern moved to satellite so he could air obscene content, and because he got a huge stock deal, but his listenership is a fraction of what it was. As for podcasts, that’s a fraction of satellite. Moving from terrestrial radio would be a huge mistake for Rush.
” He could diversify into podcasting, maybe with an anchor show on Satellite radio, and perhaps still syndicate out to the remaining AM talk radio stations to reach those that can’t get him on the other mediums. “
and
Where can I listen to SiriusXM?
Thanks to those satellites high in the sky, you can enjoy SiriusXM Satellite Radio almost anywhere - within the 48 contiguous United States, the District of Columbia and Puerto Rico (with some limitations), hundreds of miles out into the Atlantic and Pacific Oceans, the Gulf of Mexico, Caribbean Sea and the Great Lakes.
A) I live in Alaska, so all that fancy stuff isn’t available here.
B) With AM radio, I’m willing to put up with the ads to avoid a subscriptions fee. YMMV.
Ya, chose to live here and I’m willing to give up stuff like XM radio....