The funny thing is when you ask a co-worker if they are going to the conference you always use the acronym. For example, Hey Sarah, are you going to the CEHA (pronounced C-Ha) conference? Not, Hey Sarah are you going to the California Environmental Health Conference (or C-E-H-A conference)? That means when someone in the indian gaming industry asks a co-worker if they are going to the conference they say, Hey Elizabeth (Warren). Are you going to the NIGA conference?