The problem is, the guy is using this information to hawk a book. If I were cynical, I'd point out that by going to the killer's and victim's descendants and obtaining samples of their DNA, he's already got all the material he needs for the purpose of "discovering" DNA on the shawl.
Unless the results can be independently confirmed by an impartial party or parties, I'm inclined to think this a hoax.
Here’s another source.
http://www.liverpoolecho.co.uk/news/liverpool-news/liverpool-scientist-how-solved-mystery-7732111
Correct. And see my additional comments at #18.