This is reality in 2014. The $50 million? It’ll last around ten months. Media gurus, lawyers, and political hacks will soak up the money on hotels, air travel, TV ads in urban areas where it means nothing, foundation dues, etc. It’s a charity write-off for Bloomberg...at best. Unless he wants to donate $50 million a year....every single year for a decade....that’s the only viable way that this means progress for the amount of capital invested.
Face it....all it takes is some eighteen year old kid who makes a YouTube video over the destruction of a human life by a hammer, a baseball bat, a drunk boat driver, or some evil character with a machete. For an hour’s work....he takes down $10 million in TV ads....and the kid’s cost? Nothing. That’s why this Bloomberg project dissolves so easily.
I hope he keeps pending it until he’s broke. The man clearly needs a wakeup call. His money has gone to his head.