[raccoonradio]

press release

BOSTON, MA — WRKO today announced a series of changes to their weekday programming lineup. Effective August 21, Rush Limbaugh will return to WRKO after a two and a half year absence. The Rush Limbaugh Show, America’s highest rated national radio talk show, will be heard in the 12pm to 3pm time slot. WRKO also announced that Michele McPhee, who rejoined WRKO in June, will team up with Todd Feinburg in mornings.

“When we were presented with the opportunity to bring Rush back to WRKO, it was a no-brainer. He’s the biggest personality in broadcasting and his return gives us an incredible one-two punch along Howie from noon to 7pm,” said Jason Wolfe, Vice President of Programming for Entercom Boston. “Michele has done a solid job since she returned to WRKO, and I’m very excited about the new dynamic that she and Todd will create in the morning.”

“We are excited about our new lineup. Michele and Todd in mornings make us better and bringing Rush back to WRKO gives our listeners the best news talk in Boston,” said Jeff Brown, Vice President and General Manager/Entercom Boston. “WRKO has a tremendous track record of delivering real results for advertisers. These changes enhance our brand and what we can do for our clients.”

The new WRKO prime-time lineup effective August 21:

5:30am to 9am: Todd Feinburg and Michele McPhee
9am to 11am: “The Financial Exchange” with Barry Armstrong
11am to 12pm: “The Kuhner Report” with Jeff Kuhner
12pm to 3pm: Rush Limbaugh
3pm to 7pm: Howie Carr

New to the WRKO team is Jeff Kuhner. Kuhner, who has been a regular contributor to the WRKO morning show and has filled in as a host for both Howie Carr and Michele McPhee, will anchor the one hour “Kuhner Report” from 11am to 12pm. Kuhner is a Washington Times weekly columnist, who has written for Human Events, National Review Online and Investor’s Business Daily. He also serves as a fill-in host on Savage Nation.

Finally, WRKO announced that Coast to Coast AM with George Noory will return to the station overnights, holding down the 1am to 5am time slot. Heard by millions of listeners, Coast To Coast AM airs on more than 560 stations in the U.S., Canada and Guam, and is the most-listened-to overnight radio program in North America.

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[raccoonradio]

radio insight.com: >>Entercom Talk 680 WRKO Boston has unveiled a new programming lineup. Rush Limbaugh, who had been heard on Clear Channel’s “Talk 1200” WXKS for the past few years will move back to WRKO on Monday, August 20. Current Midday host Michelle McPhee moves to mornings to join incumbent Todd Feinburg. The move follows WRKO picking up the option on afternoon host Howie Carr’s contact last week. Washington Times columnist Jeff Kuhner joins the station to host an hour long program from 11am to 12pm leading into Limbaugh. Coast to Coast with George Noory returns from 1200 as well for overnights. “The Financial Exchange” with Barry Armstrong remains from 9am to 11am. Clear Channel had moved Limbaugh from WRKO to 1200 in April 2010 in order to launch “Rush Radio 1200“. Despite rebranding as “Talk 1200″ the station failed to gain any traction in the market against WRKO, Greater Media’s 96.9 WTKK, and CBS’ 1030 WBZ.