Its too late. First:
1. Put the world on notice that we will be energy independant from the ME and Venezuala and follow the same by concrete measures. If the President can snub the U.N. and everyone else to start a war, he can do something similar on this. Anything else is just an excuse.
2. Give consistent and repeated speeches ala Perot about fixing the problem and the obstacles in the way. Tell the truth in plain English, not garbage D.C. nonsense.
#. Show initiative, not typical one speech wonders. People respect action not talk. All the WH does is talk talk talk. Talk is cheap.
My solutions:
Put a temporary halt on Federal and State taxes around 50 to 60 cents will be cut from the price of a gallon of gasoline.
Release oil from the strategic reserve at rate of 0.5 Million to 1 million barrel a day. This will drop the oil price world wide by 15 to 20 dollars.
"Talk is cheap", that is certain. And we're a nation of political gasbags.