Coca-Cola in Secret Plans for Vanilla flavored Drink ('Vanilla Coke' Flagship Drink)

Financial Times and Beverage Digest ^ | March 31, 2002 | Richards Tompkins

[codebreaker]

Coca Cola the U.S. soft drink company, is secretly working on plans to launch a vanilla-flavoured version of its flagship coke drink.

If the project goes ahead, the new drink -probably named Vanilla Coke-will be the biggest launch of a new Coca Cola product since the disastrous inroduction of New Coke 16 years ago.

Coca Cola would not confirm or deny it was considering the launch, saying only 'we've got a number of things in development.' But the latest edition of Beverage Digest, a respected industry newsletter, will reach subscribers this week quoting one U.S. bottler as saying: 'It's over 90 percent certain, and its a great idea.'

[Thane_Banquo]

Please tell me this is an April Fools joke.

[GraniteStateConservative]

Just go to a Sonic drive-in. They have them already-- made to order.

[dead]

Probably wouldn't be too bad over ice ice, baby.

[Tennessee_Bob]

They'll never beat an ice cold RC Cola and a moon pie. Or a coke with a hand full of peanuts in it.

[Ward Smythe]

Those are southern delicacies...

[RogueIsland]

Vanilla Coke is terrific stuff. I add high-quality pure vanilla extract myself, though. I'm sure Coke's will use some "vanilla-flavored" substance.

[SarahW]

Yum, vanilla Coke. Bad for me and oh-so-tasty. You are right, thought - they will probably use some crummy alcohol free fake vanilla flavoring.

[KneelBeforeZod]

The horror....the horror...

actually I wonder how it would taste with SoCo. (southern comfort)

[Mr. Thorne]

I hope that's not an April Fool's Joke. I remember Vanilla Cokes from our old corner newstand.

Yummy!

[codebreaker]

I was checking to see if it was dated April 1, but it was published last night for todays editions.

[Lazamataz]

Gross-me-out ping.

[codebreaker]

Remembering the old Soda Fountains..

[codebreaker]

Does that work?

[codebreaker]

Exactly, Coke will mess it up somehow..

[Amelia]

I hope that's not an April Fool's Joke. I remember Vanilla Cokes from our old corner newstand.

Me too! They were my favorite!

[Walkin Man]

In Kansas City there is a large chain of gas stations called Quick Trip, or QT for short. If you get a soda at the fountian you can add vanilla or cherry flavor to it. I haven't tried it yet but I guess I will so I can see if I like the new coke or not.

[Lokibob]

I still put a drop or 2 of vanilla extract in my Rum and coke.  It really does improve it.

[GnL]

I once had some Coke w/Vanilla Stoli vodka. Not too bad.

[thatsnotnice]

Or a coke with a hand full of peanuts in it.

I was thinking about that the other day. I couldn’t remember whether it was peanuts in coke and milk in pepsi, or the other way around.

The drug stores used to always have cherry-coke, vanilla-coke, chocolate-crème soda, and any other combination you could dream up…