[iamgalt]

“I hope this is Dove’s “Bud Light moment“

Unfortunately it won’t be. Everything is different in such a way that it won’t happen. Especially when it comes to the customer base that should be outraged. Half of whom broke down in tears when the Floyd videos aired.

[dfwgator]

Dove is a personal care brand owned by the London-Rotterdam consumer goods company Unilever.

https://en.wikipedia.org/wiki/Unilever

[thefactor]

Bud Light was a singular event because:

-Their customer base was in direct opposition to that person they hired to promote their beer, and

-It's very easy for people to simply pick another product in the beer aisle.

I think you are correct that this might be a tougher boycott because a lot of Dove's customer base LOVES this crap.