Will be interesting to see what is on the clearance racks come new years.
I found this to be one of the sillier moves, offend a noticeable percentage of your customers to carry a line of clothing that very few people are interested in. Seriously, how many customers are interested in “tuck friendly” womens(?) swim wear?
I sat and watched a German documentary on fashion lines at stores, and how there is a ‘cycle’ that exists. Stores have a written date on which style ‘x’ (say summer fashion)...must end, and there’s a rack area with 30-percent off. At the end of that 4-week discount period...it gets dragged to a container box, packaged-up and sent to a depot.
The depot ends up in bid-situation....some boxes might go to cheaper places (like Eastern Europe, Mexico, or Brazil). The cheapest bids usually end up in Africa...where some guy ends up with a whole pallet of unsold attire.
I can see some Nigerian guy standing there with eight of such pallets....all ‘pride’ stuff, and trying to convince locals that ‘pride’ means something entirely different from Trans-stuff.
“tuck friendly” womens(?) swim wear?
******
The thought of it gives me the creeps.