So to "bury the lede" refers to hiding the most important and relevant pieces of a story within other distracting information.
Like writing a story about the Ukraine thing and not mentioning the word "Biden" until continued on page 13, paragraph 27.
P.S. I think the journos spell it "lede" so it doesn't get spelled "lead" ("led") and pronounced like "dropped like a lead balloon."
Dictionary.com says that printers changed “lead” to “lede” to make it clear that notes about “the lede” weren’t mistaken for part of the text to be printed. Who knew?
Maybe it will be a Jeopardy question.