[T-Bird45]

As I posted on a Facebook thread on this huge write-down, someday this will be a required case study in every MBA program on the exact wrong way to handle marketing as the dominant player.

[suijuris]

At our company we work with a lot of startups and technogy development projects. Whenever they bring in tbe MBAs we know that the project will fail. In 16 years I have not seen one project succeed with an MBA in charge. They have no clue how to get things done in the real world.