They were bleeping it because it was being used as an expletive, which some people would find offensive. Thy weren’t consistent; as they allowed the use of ‘God’ as an expletive to slip through.
Personally, I found having to sit through a five minute clip of the View very offensive.
Was several days after 9-11 and all of the news channels pretty much ran out of new things to report. I was channel surfing and hit on “The View.” Just after watching for a couple of minutes, I didn’t think anything could be that stupid. I was wrong. They doubled, tripled, quadrupled, and went infinite down on the moronic manure they were shoveling. I watched the whole show just to be fair, lest I could be accused of criticizing something I had never seen. Never have to do that ever again.