sounds like some new age whack-job cult to me,
He has been around since the late 80s. I got his tapes back then as a gift and listened to them all. They were mainly logical motivational tapes with some good ideas. Basically how to stay focused on a goal how to deal with failure (like when you failed did you learn something? If so then you didn't really fail you just learned that that approach to the problem was the wrong one. stuff like that.)
BTW he was doing the firewalk back then also at his seminars. I never went to one but the tapes were not bad. He is very big on getting knowledge that helps you achieve the goals you set for yourself. I use lots of stuff I picked up in his tapes to this day. I went to build a home recording studio and researched it for over a year before I hammered the first nail. Same with gardening. I constantly read and research how to grow stuff in containers, and use the philosophy he teaches which is basically a self teaching course using the Socratic method to improve on what I do.
If I was to sum up his beliefs it is to be a "life learner". Learn something new every day and then use that knowledge to better yourself and those around you.