It’s always fascinating to read Scott’s stuff and see how his mind works. Hillary’s logo looks like a sign pointing to a hospital indeed!
Advertising is based on the fact that perception becomes reality...all they need to do is create the perception and humans will do the rest.
[It’s always fascinating to read Scott’s stuff and see how his mind works. ]
If you haven’t yet, you need to read his Dilbert business books (not comic collections). Check out The Dilbert Principle, The Joy of Work, and Dilbert in the 21st Century. No matter how sh*tty your job is, it will be sh*tty in a more humorous light...