As long as we remain on the current or even any similar course in regards to ISIS and the like, we will lose.
We could win the kinetic war, but we are very badly losing the propaganda war - our efforts are unprofessional, amateurish, and a bad joke, while ISIS efforts are professional and polished aimed at the young crowd in the visual language they understand; we put up a stilted postcard, ISIS puts up a modern movie.
We need to take a page from the Russians or begin learning the koran.
All valid points.