At least they admit that the numbers are non scientific and yet the radio hosts and the industry report those numbers as if they are proven fact.
I can’t remember the source but I believe there was somebody who put more research into it and their conclusion was that the actual numbers are about 10 percent of those reported numbers.
If you listen to Savage for the whole two or three hours do you get counted for each half hour or hour ratings time slot?
Savage says the Beatles were messengers for Aleister Crowley.