I had never been in a Macys in my life, until 2010 (I was 52 years old). What I found was....a upscale shop where you’d go if you made $50,000 or more a year, and wanted to dress well and be noted as “in-fashion”.
To be honest, across the nation....I doubt if there are more than eighty cities that could support a Macys operation.
A disposable income? I’d say you need that...a feeling of dressing well for your business or church or status in life. You also need to let folks know....that you shop there...as part of your status.
“I doubt if there are more than eighty cities that could support a Macys operation.”
A big problem for these retailers is that the disposable incomes are leaving the dying, older cities and heading to growing cities in the South. I’m sure the same pattern is occurring for high-end cars and such; here in the Northeast many of the clients that used to do business there have watched their jobs disappear. Not too many Wal-Mart greeters in the market for a new Mercedes...
snort no
Macy’s is not high fashion
but they had a decent men’s department and good markdowns