Every word of your quick analysis is on the money.
But why is this a bad thing?
THEY WON!!!
The pubs need to take a page out of their book. Maybe THEY should hire Messina.
Everyone has their price.
I would rebel against PC, shlush fund financing, and perpetual campaigning.
I would embrace full-time Republican grass-roots staff, technologies to embrace and educate LoFo voters, and most importantly standing up and taking responsibility.
I doubt Messina is my type.