JCPenneys used to attract all the Latino business.
No more. All the products, coupons, and products which they previously were attracted to perform the majority of their home sales have been discontinued. Now it’s all a ‘boutique’, with minimal stocking.
Why would their clientele go to JCPenney’s for boutique name brands only to have the JCPenney label? Visa versa, why bother going to JCPenneys when they no longer have affordable clothing for the whole family?
Their management must be striving to earn the most incompetent business decision awards.
Maybe FreeRepublic can give out awards once a year. I like the idea of Penney's getting the 'most incompetent business decision' award. Your point about their attempting to be a 'boutique' while still selling Penny brands is a hoot. Good catch.