The traffic ranking for
THEBLAZE is remarkable given it has been around for a relatively short time. Glenn Beck is transitioning the GBTV brand to THE
BLAZETV to leverage the success of the news website. It certainly proves that if the content and presentation are excellent, conservatives will flock to consume the product.
It certainly proves that if the content and presentation are excellent, conservatives will flock to consume the product. Beck is not a conservative. His goal is to line his pockets, and to elect Mitt Romney and he will mold the "product" in the most effective way to do both.
"Beck has constructed a universe where the U.S. is under siege by progressives plotting to transform the nation into a socialist or—worse—communist or fascist state. Using innuendo, chop logic, guilt by association, conspiracy theories, progressive and liberal bogeymen, and what seems a carefully cultivated image of righteous indignation, Beck presents himself as today’s Paul Revere, warning the countryside that the enemy is at the gate (or, in Beck’s words, actually 'in the house'). In his broadcasts, Beck uses all the tools of a showman propagandist: he makes absurd comparisons, uses false analogies, tells whopping 'stretchers' (Huckleberry Finn’s term for statements with little regard for fact or truth), weeps on cue (YouTube footage shows him swiping Mentholatum under his eyes to induce tears), and lapses into sophomoric lampooning, mocking, ridicule, sarcasm, taunting, and joking. At times, his TV show resembles a circus side show."
Glenn Beck: Rough Stone Roaring Part I