And...
I keep reading that they don't have any money and probably won't.
So, it’s the same problem that most IPO’s had in the Dot com bust. I really do think it is a gamble that is based on them just having a huge potential customer base. I remember a movie about this sort of thing called “Glengarry Glen Ross”.
The “Glenngarry” leads, which is what the Facebook community is.