I would say that Starbucks IS a socially conscious company, because they do follow local laws and customs. They do not pander to socially insensitive groups like the National Gun Victim's Action Council.
Off topic, but one of my daydream fantasies is to start some business, doesn’t really matter what, and call it a “socially conscious business” whose business ethics statement prevents us from doing business in sanctuary cities, anti-CCW states, ect., if for no other reason than to annoy the left. It also has to have the usual hopey-changey style advertising with birds and stuff, except advertising conservative social values. I just want to see the reaction more than anything.