Perhaps when "Atlas Shrugged" makes it to the big screen without being butchered, I will be more hopeful. Then again, some of Rand's tech is comic-book as well...
Who thinks like that? Who thinks deeply about what they have seen and whether or not it relates to the world around them?
When someone sees an entertaining movie they either like it or don't like it. If they like it, then the messages within will resonate.