A far more effective campaign (at least for consumer goods) against sponsors of the show is to snail-mail them a UPC/product label of their competitor's product along with a letter explaining why you purchased it instead of theirs.
When they get an email, they think "out of 100 people that took the two seconds to send us an email, maybe one will actually stop buying our product". When they get proof of purchase of a competitor's product in the mail, they think "how many others have done the same thing, but didn't write to tell us about it?".
Now that is very clever. "See, I buy products like yours. However, you support Rosie O'Gasbag s terror sympathies, so I hope she buys enough of your product to make up for the fact that I won't be."
Or, with the wonderful world of Adobe Acrobat, we can create PDF's of the items and send them via email.
Of course, 9 will get you 10 that 75% of the adverts are for women's products. But the guys here perhaps can get heretofore uninvolved wives, girlfriends and other females who are near and dear to participate.
Great idea!
Right Cal Gal, would you include this suggestion in your View sponsor's thread?