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To: ScoopandDizzy
KIRO is ranked 5th out of 32 rated stations in Seattle?Tacoma, hardly in the toilet as this guy is claiming. They are the top ranked talk station in the market. There is an all news station that carries the Mariner's that is slightly higher ranked (3rd). It does appear that the loss of the Mariner's did hurt the station, but the fact it's still ranked 5th speaks pretty clearly that they are sucessful.

The station also beats the station that carries Tony Snow and Sean Hannity.

I did find one clip that says in 2000 when KIRO carried the Mariner's, they had almost a 19 share in the evening when baseball is carried and lead most day parts. So obviously, the loss of baseball did hurt, but the liberal programming seemed to be pulling it's weight and was handily turning away popular conservatives.

8 posted on 09/26/2004 5:05:43 PM PDT by joesbucks
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To: joesbucks

Compare KIRO with where they used to be. In the mid 80s KIRO had the second highest local share of any AM station in the country. They averaged almost 10%. If they are 5th in the area now, they have fallen fast and hard.


9 posted on 09/26/2004 5:16:00 PM PDT by Mr. Mulliner (Time for a new tagline. I'm open to suggestions.)
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