It sounds as if the administration has a tin ear when it comes to listening to social consevratives and there can really be only one reason for that. They don't really believe in what we stand for.
There was certainly no problem with Reagan reaching social conservatives. And Reagan didn't have slam dunk issues like gay marriage to fall back on.
Religious social conservatives scare the hell out of many many moderate Republicans because if they become the predominant voice in the party, the Republicans are doomed to lose nationally.
They would believe in what we stand for if it would get them votes, but let's face it, many of the issues you and I believe in are too divisive or seen negatively by many who are in the middle.
I'm not saying it's right, it's just the reality. The GOP can't afford to do anything that could cost them votes in key segments.