Here is what Gates was working with:
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These were considered toys, expensive toys, too expensive for most homes. IBM let Atari and others have the field with their microtoys. Gates and Allen wrote the software DOS (actually Allen bought a working version from a dupe in the Cascadia district of Seattle and then modified it); MS-DOS made these expensive IBM micro clunker toys work. Then IBM allowed their MS-DOS micro-machines to be manufactured in Taiwan to get the price down and that gave birth to IBM clones. IBM clone computers came in at a price around $1999, then $1899, then ... $799 and destroyed the market for Apple's microcomputer 'McIntosh' which was kept at a price about $7999. Apple was days away from bankruptcy, Jobs was fired from the company he founded. And these microcomputers had no graphics interface.
DOS versions of Wordperfect and Lotus 1-2-3 software brought a serious consumer to these 'toys' in the way of law offices and small businesses. More than 80% of law offices migrated to running IBM clone microcomputers with MS-DOS Word Perfect for their legal secretaries. Now it was serious and Gates rode that wave to Wall St. public stock trading for Microsoft making he and Paul Allen among the first billionaires in the micro revolution. Jobs was tinkering somewhere with his thumb up his butt (Next Computers or some such).
Now about spooks, Spookdom was hanging around mainframe computers. That's where the action was. Now pretend for a moment you're a spook. What is your mantra? You would like to monitor and track any person of interest, hear everything they say, lead/position them where you want them. Facebook was a good asset to do just that. Punk Zuckerberg was brought into the fold to manage the asset.