Actually, the dropoff this far into the season is amazing. The "viewers" column, which has the greater losses, is the most telling. The "ratings" column has less dropoff because not everyone who watched NFL last year are watching TV during that time.
It's a downward spiral which will decrease revenue. Another telling number will be how bad NFL merchandise sales are this year. And then when NFL thugs don't get obscene profit from endorsements, etc, etc,....
For the first couple of weeks this season, I watched the beginning when they show the playing of the Anthem to see how many NFL Miscreants disrespect our flag. Then I turn it off.
When the programing decided to not show the playing of the Anthem, I switched to a movie.
I haven't watched any part of an NFL program since week two. There are no individual NFL Teams with Mascots anymore as far as I am concerned. That is why I call them the NFL Miscreants with Collin Kaepernick as their Mascot.