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2nd Vote: A New Resource For Making Informed Decisions
Our goal is to help you make better decisions when you cast your 2nd Vote every day by letting you know where your money really goes when you’re buying a product, eating at a restaurant, or supporting an organization.
2nd Vote is a group of conservatives who are dedicated to helping you be informed about the everyday choices you make. We believe you can make a difference, and with 2nd Vote you will.
I have no connection to this company.
UPDATE ON 2ND VOTE AND LAND’S END...
Lands’ End Pulls Abortion Advocate from Easter Catalog and Website
Earlier this week, The Stream asked 2nd Vote how we felt about the popular clothing retailer Land’s End choosing to feature pro-abortion advocate Gloria Steinem in their upcoming Easter catalog:
“...it was disappointing that Land’s End would try to revive its brand by glorifying someone like Gloria Steinem, who has made a career undermining the value of life. 2nd Vote’s research has shown that Land’s End has remained relatively neutral on matters of policy since the company was spun off from Sears Holdings.
However, releasing a catalog that celebrates Easter, and the new hope presented by the meaning of the holiday, while simultaneously launching an initiative to support Steinem’s pro-abortion ERA Coalition is incredibly tone-deaf,” said Kuykendall.
Ironically, recent media reports suggest that CEO Frederica Marchionni, the writer of the article, is seeking to bring younger customers to the brand. Perhaps Marchionni should pay more attention to polling that indicates Millennials hold stronger pro-life views than previous generations, and [she should] realize that social conservatives and people of faith don’’t want their shopping dollars to fund pro-abortion advocacy.
Just a few hours ago, we were notified by The Stream that Land’s End issued an apology and decided to scrub the interview and Gloria Steinem from their website.
A new article includes 2nd Vote’s reaction:
“By scrubbing the Gloria Steinem interview from its website and issuing an apology, Land’s End is proving that companies will respond when conservatives hold them accountable for their advocacy. While public acknowledgement of their customer’s values is commendable, 2nd Vote believes that Land’s End must still make assurances that our shopping dollars won’t be used to fund advocacy that stands in stark contrast to our values by publicly discontinuing its relationship with the ERA Coalition.”
Thank you again for your support,
Lance Wray
Executive Director, 2nd Vote