That approach is doomed to failure, as is the "republicans need to reach out to minorities" approach. Yes, classical music mainly appeals to an aging white population. I don't see younger people ever getting into it, particularly minorities (aside from Asian and Mid-Easterners). My wife and I no longer buy season tickets to the opera because the opera companies are orienting the productions to younger, hipper people who don't even attend. So as with politics, classical music will continue to try to reach an audience that hates it while alienating their base.
“mainly appeals to an aging white population.”
That’s a canard. Look at the audience at a lot of operas or concerts...especially outdoor concerts.
There is a Sunday show on our local (KUSC) classical station that features young classical performers. It’s on at 6:00 p.m. Pacific time, and available on iHeart.
http://www.kusc.org/fromthetop/