Yes, but Ford outlined what they wanted the system to do and accepted the delivered product from Microsoft.
They are both to blame for the lousy results, especially when you compare it to elegant systems like Chrysler's Uconnect2.
But you just want to blame MS and leave Ford blameless.
Microsoft wrote SYNC and marketed it to car manufacturers.
Car makers no more should be blamed for Microsoft SYNC than PC manufacturers for bugs in windows....They don’t have a seat at the design table.
I WORK in the industry. I know. it’s how I make my living.