I’m just not a fan of something I need to upgrade, patch, virus scan, mess with all the time.
Believe me, I owned numerous Windows based computers before I finally tried Apple. There was a learning curve but I wouldn’t go back.
Robert M. Pirsig's Zen and the Art of Motorcycle Maintenance described this as a Romanticist philosophy. They want black boxes that "just work". I find most of the Apple fanboys fall squarely into that category.