Posted on 03/09/2010 2:59:33 PM PST by Niuhuru
Advertising often results in overspending and over-consumption by creating artificially induced needs. The usual catch phrases are "New", "An exclusive offer", "Everyone has one of these", and/or "You deserve the best." Other fallacious "Protect your children with ..." not to mention lastly "Want to know what women really like?" manipulate the minds of targeted groups and raise/lower self esteem to encourage people to purchase their products.
(Excerpt) Read more at associatedcontent.com ...
Yes, and it also breeds dissatisfaction. Few are content any more to just live life; people are being told they have to constantly seek new sensation, new experiences, and when they cannot, these same people become despondent and hopeless, then bitter and angry. They often lash out. Many resort to violent crimes to get what modern marketing has told them they need to be complete.
...and so?
Which makes things worse and worse and worse.
Yeah, so? Madison Avenue supposed to regulate how they advertise now? “You can’t make a car TOO inviting if it’s more than $10,000”. Maybe the TV ad can point out exactly what your payments would be and the dealership should have to deny you the car if they feel you “have enough stuff” already. Is that where we’re headed?
This could have been posted in 1959.
Nothing new here.
Precisely. It’s a bitter circle. I turned off my TV once and for all a few years ago and canceled my magazine subscriptions. I felt better almost immediately.
UUUUHHHHH...yeah. Your weapon...COMMON SENSE.
That is the consumptionist view of advertising.What advertising does,by making people more aware of the alternatives available to them, is lead them to consume differently, and in a better way than they otherwise would have. Advertising is a tool of competition, and, as such, for every competing product whose sale is increased by it, there is another competing product whose sale is decreased by it.
Yes, advertising made Cain kill his brother Able, you know.
It has worked on the Gov't. They think that TV is a basic right. Now they think that WiFi Broadband should be available to all.
Well, this is kind of a pointless article. Interesting, but it’s something that is learned in high school business courses. It’s not really newsworthy, or even necessarily significant.
If the article is based on something underhanded in creating a market for a product consider this. We don’t really need flush toilets. We could survive with an old fashioned outhouse out in the back yard.
We don’t really need cars. We can walk, or take the bus.
We don’t really need lights. Man survived for eons without them.
We don’t really need refrigeration. Some parts of the world still don’t have it, and they seem to survive.
We don’t even need heat in the house. Just move south (or north depending).
No survival need based on literacy. The Muslim population in the Middle East continues to increase despite the abominable level of illiteracy (how do you think the Mullahs got control of Iran?).
Do you need those expensive non-invasive MRI’s? Nope, you can just have exploratory surgery like they did only 30 years ago. Nothing like going in and having a look about.
We don’t NEED most of the stuff that advertising creates an expectation for, but would you want to live without it?
We all know the answer.
Excellent response Habibi. People seem to forget that purchasing even “luxury” items creates jobs. The other important thing to remember is that the definition of “luxury” changes as the price for the luxury item falls. Fifty years ago a television was a luxury item, now prisoners demand them, and even the poorest of Americans has a television and telephone.
Geez, this is an article describing the definition of advertising... and is shocked that advertising is advertising.
Wow... maybe they can next write an article being shocked that libtards are liberals... and retarded.
Disclaimer: Opinions posted on Free Republic are those of the individual posters and do not necessarily represent the opinion of Free Republic or its management. All materials posted herein are protected by copyright law and the exemption for fair use of copyrighted works.