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Brewer launches weak beer named 'Nanny State'
The Telegraph ^ | 29 Sep 2009 | staff reporter

Posted on 09/29/2009 6:39:46 PM PDT by Daffynition

A brewer criticised for making what it claimed is Britain's strongest beer has unveiled an ale with a 1.1 per cent alcohol content, which it has called Nanny State.

BrewDog said it launched Nanny State in response to the outcry caused after launching Tokyo* with an 18.2 per cent alcohol content.

In July health experts said a high-alcohol percentage can cause as much damage as drinking to excess.

A 330ml bottle of Tokyo* contains six units of alcohol - twice the recommended daily limit.

BrewDog, based in Fraserburgh, Aberdeenshire, said the stronger beer will help change the country's binge-drinking culture because it is so rich that people will consume less of it.

Richard McLelland, the firm's sales director, said today: ''We are very responsible retailers. People in the UK want to buy beer based on flavour not on alcohol content and BrewDog creates bold, dramatic, flavoursome beers.

''We've had to control the brewing process to create a very low alcohol content.

''Nanny State's available in cask just now. It is being bottled at the moment but it should be available later this week.

''Nanny State is mild imperial ale containing more hops per barrel than any other beer ever brewed in the UK.

''It is an extraordinary little ale, jammed full of all the brewer's favourite hops, giving it as much body and mouth feel as possible, ensuring that low strength does not translate into reduced flavour,'' he added.

Mr McLelland said the new beer had such a low-alcohol content that the Government did not class it as a beer and it was not subject to beer duty.

[snip]

(Excerpt) Read more at telegraph.co.uk ...


TOPICS: Business/Economy; Education; Society
KEYWORDS: beer; biggovernment; donttredonme; fightback; pushback

1 posted on 09/29/2009 6:39:46 PM PDT by Daffynition
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To: Daffynition

And as Metallica would say, “More beer!”


2 posted on 09/29/2009 6:43:33 PM PDT by CapitalistChick
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To: Daffynition
Good for them! It is good to see our brothers across the pond fighting back against Government largess.

Wolverines!!

3 posted on 09/29/2009 6:43:40 PM PDT by FreeAtlanta (There is no "O" in Transparency.)
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To: Vor Lady

ping


4 posted on 09/29/2009 6:51:25 PM PDT by LongElegantLegs (It takes a Viking to raze a Village!)
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To: Daffynition

English reformers during from the late 18th century were trying to get people to switch from gin to ale/beer because of the alcohol content of gin. Now the Nanny staters are freaking out because of a strong beer?


5 posted on 09/29/2009 6:52:11 PM PDT by C19fan
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To: Daffynition

“BrewDog said it launched Nanny State in response to the outcry caused after launching Tokyo* with an 18.2 per cent alcohol content.”

This must have been 8 quid a pint, what with their graduated tax, if not more. I doubt cellarmen would know how to deal with it, unless it was just at the brewery or something.


6 posted on 09/29/2009 6:54:00 PM PDT by WoofDog123
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To: Daffynition

Crap! Their Tokyo* @ 18.2 is about $15 per bottle. That alone would stop binge drinking!~


7 posted on 09/29/2009 6:54:19 PM PDT by Red_Devil 232 (VietVet - USMC All Ready On The Right? All Ready On The Left? All Ready On The Firing Line!)
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To: C19fan

it is worse, a graduated alcohol tax means it is rare in a pub to see anything much about 5.5% (and that is considered strong), unless it is foreign. Most Bitters and other stuff is between 3.5nad 5% or so..


8 posted on 09/29/2009 6:55:28 PM PDT by WoofDog123
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To: Daffynition

9 posted on 09/29/2009 6:59:49 PM PDT by JoeProBono (A closed mouth gathers no feet)
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To: Daffynition

[chuckle]


10 posted on 09/29/2009 7:26:04 PM PDT by murphE ("It is terrible to contemplate how few politicians are hanged." - GK Chesterton)
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To: WoofDog123

4.8 to 4.9 is normal for beer anyway. When you deviate from that by too much, the flavor tends to be off just a touch. What I mean is its off compared to what people are used to tasting.

Light beer is slightly lower than that, and the more expensive robust flavored beers are slightly higher than that.


11 posted on 09/29/2009 7:26:56 PM PDT by mamelukesabre (Si Vis Pacem Para Bellum (If you want peace prepare for war))
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To: mamelukesabre

“4.8 to 4.9 is normal for beer anyway. When you deviate from that by too much, the flavor tends to be off just a touch. What I mean is its off compared to what people are used to tasting.”

Yes and no. avg. abv has been pushed down in the UK by this tax, and beers with 7-9% work just fine provided the taste is ramped to offset the alcohol. In belgium, much of the non-lambics on a beer list anywhere would be 6-8%+ and many of them are fabulous (even 11% isn’t uncommon and there are some just fantastic 11% belgians of any number of styles). I use belgium as an example of where what people are used to is in many cases considerably stronger than that. Germany has a number of styles that are closer to 10 than 5% as well. The UK is something of an anomaly in this context (europe), at least in the barley belt countries.

Some american brewers are doing higher-alcohol work that competes in quality with the belgians, imho, though I usually don’t care for anything over 8-9% as a drinking preference.


12 posted on 09/29/2009 8:13:48 PM PDT by WoofDog123
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To: JoeProBono
Weak beer means you can start drinking at a younger age.


13 posted on 09/30/2009 12:42:36 PM PDT by Daffynition (What's all this about hellfire and Dalmatians?)
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To: Daffynition; quantim; spinestein; 5Madman2; DTogo; Horatio Gates; Ribeye; decal; B Knotts; ...
Pinging the Homebrewers for pithy comments.

I have actually brewed one of these before.

It came in at right around 1 % and tasted, well, it tasted like what it was.

Like kissing your sister :)





On or off the Homebrewers Ping List, let me know.

Cheers,

knewshound

Homebrewing 1A (Homebrewing for beginners)

Homebrewing 101 (for experienced Homebrewers)

14 posted on 09/30/2009 12:51:39 PM PDT by knews_hound (Credo Quia Absurdium--take nothing seriously unless it is absurd E. Clampus Vitus)
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To: knews_hound

15 posted on 09/30/2009 3:20:17 PM PDT by Daffynition (What's all this about hellfire and Dalmatians?)
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To: Daffynition

Now, see, you are obviously a thinking man... :)


16 posted on 09/30/2009 3:22:46 PM PDT by knews_hound (Credo Quia Absurdium--take nothing seriously unless it is absurd E. Clampus Vitus)
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To: C19fan

Did you ever drink “Old Nick”, Barley Wine, a drunk in a three pack, give me West Country Ales.


17 posted on 09/30/2009 3:38:23 PM PDT by Little Bill (Carol Che-Porter is a MOONBAT.)
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To: Daffynition

18 posted on 09/30/2009 3:47:22 PM PDT by JoeProBono (A closed mouth gathers no feet)
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To: JoeProBono

19 posted on 09/30/2009 4:10:17 PM PDT by Daffynition (What's all this about hellfire and Dalmatians?)
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