musk does not need tucker but will support his ideas...work together....doubt it...not how musk operates
Musk already has the platform.
It’s part of his stated vision to turn Twitter into a major player.
It seems big because all the media and political people use it to make public statements. But compared to other social media it’s tiny. Musk knows this and has said he wants to use Twitter to become “The everything app” and put out an offer to allow content creators keep 100% of their earnings for the first year.
It’s not a big step at all for Twitter to allow long form video content and Tucker has the experience and the talent to produce it. It can run ads similar to the way YouTube inserts ads. The only real question is where Tucker will go to air. Musk doesn’t have to put up much, but he might put up a bit as part of a means to jump start his vision for Twitter to compete more directly with google/YouTube, Instagram etc.