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Mrs. Butterworth’s to Undergo ‘Complete Brand and Packaging Review’
Breitbart ^ | June 17, 2020 | Joshua Caplan

Posted on 06/17/2020 7:10:39 PM PDT by CheshireTheCat

The pancake syrup brand Mrs. Butterworth’s — known for its matronly woman-shaped bottle — will undergo a “complete brand and packaging review,” a spokesperson for Conagra Brands said Wednesday. The development comes after parent companies for Aunt Jemima and Uncle Ben’s announced that the two product lines will see branding changes of their own.

“We understand that our actions help play an important role in eliminating racial bias and as a result, we have begun a complete brand and packaging review on Mrs. Butterworth’s,” Conagra Brands Communications Manager Dan Skinner told Forbes. The company added:

We stand in solidarity with our Black and Brown communities and we can see that our packaging may be interpreted in a way that is wholly inconsistent with our values. It’s heartbreaking and unacceptable that racism and racial injustices exist around the world. We will be part of the solution. Let’s work together to progress toward change.

(Excerpt) Read more at breitbart.com ...


TOPICS: Food; Weird Stuff
KEYWORDS: mrsbutterworth; pandering; syrup
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To: CheshireTheCat

In other rebranding news, I bought Land O Lakes butter today, and the image of the Native American woman was gone from the package, leaving just a picture of woods and a lake, a barren landscape. This accurately reflects the depopulation of Native Americans from Minnesota, so the new package is ironically bleak but accurate. The representation of the presence of Native Americans has been cancelled.


21 posted on 06/17/2020 7:33:26 PM PDT by Montaignes Cat
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To: Montaignes Cat

Now Blacks will complain that no blacks are represented on labels.

You just can’t win, either way.


22 posted on 06/17/2020 7:34:38 PM PDT by dfwgator (Endut! Hoch Hech!)
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To: 2banana; dp0622

Chef Boy-Ar-Dee is Italian. He will NOT put up with being canceled. #DontMessWithItalians


23 posted on 06/17/2020 7:36:58 PM PDT by Tolerance Sucks Rocks (The Constitution guarantees the States protection against insurrection. Act now, Mr. President!)
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To: Montaignes Cat

Yep. Land ‘o’ Lakes is a truly American story. They removed the Indian and kept the land.


24 posted on 06/17/2020 7:37:52 PM PDT by Tolerance Sucks Rocks (The Constitution guarantees the States protection against insurrection. Act now, Mr. President!)
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To: CheshireTheCat

Hope the leave WD-40 and 409 alone.


25 posted on 06/17/2020 7:38:30 PM PDT by ptsal (Vote R.E.D. >>>Remove Every Democrat ***)
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To: dfwgator

Nope.they are NEVER happy,and the TV ads would make one think that the US population is 1/2 black.

,,


26 posted on 06/17/2020 7:38:33 PM PDT by Mears (.)
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To: CheshireTheCat
We stand in solidarity with our Black and Brown communities

Oh God, gag me. Would any American corporation in 2020 say this but with "white"?

27 posted on 06/17/2020 7:39:34 PM PDT by Trump20162020
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To: dfwgator

If Aunt Jemima were to become Uncle Jemima, and Uncle Ben were to become Auntie Ben, then since Black Trans Lives Matter, could they stay?


28 posted on 06/17/2020 7:41:07 PM PDT by Montaignes Cat
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To: CheshireTheCat

They should put her in Black face and call her Mrs Northam.


29 posted on 06/17/2020 7:44:40 PM PDT by jmaroneps37 (Conservatism is truth. Liberalism is li)
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To: CheshireTheCat

It seems the goal of the left is to wipe out any traces of the history of blacks.

Instead of displaying them living in traditional African situations, many shows (particularly BBC) displays black people living in England in the 1500’s as lords or knights.

“Every record has been destroyed or falsified, every book rewritten, every picture has been repainted, every statue and street building has been renamed, every date has been altered. And the process is continuing day by day and minute by minute. History has stopped. Nothing exists except an endless present in which the Party is always right.
George Orwell, 1984”


30 posted on 06/17/2020 7:44:56 PM PDT by MNDude
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To: CheshireTheCat

She’s NOT black!!!

Yes she’s in a brown bottle but she’s an “every grandma” caricature.


31 posted on 06/17/2020 7:46:21 PM PDT by Skywise
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To: BenLurkin
Just wait.

SJW's will next take on "ageism."

Snap, Crackle and Pop, Manny Moe and Jack and even the CrackerJack kid are victims of corporate exploitation, doncha know?

Anti-corporate campaigns didn't stop with Denny's and Sambo's (neither of which actually offended anyone except in the complainers' overly-sensitive minds).

Of course, much of the advertising/image projection business is controlled by the same types that call themselves journalists. Why should we expect anything different?

32 posted on 06/17/2020 7:53:36 PM PDT by logician2u
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To: Montaignes Cat

The portrait they removed was painted by a Red Lake native. His son was not happy about it.


33 posted on 06/17/2020 7:55:51 PM PDT by CMSMC
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To: CheshireTheCat

34 posted on 06/17/2020 7:57:54 PM PDT by MuttTheHoople
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To: Mears

And homosexual as well.


35 posted on 06/17/2020 8:00:44 PM PDT by ealgeone
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To: 2banana

“status of Chef Boradee?”

Chun king is definitely history.


36 posted on 06/17/2020 8:07:22 PM PDT by doorgunner69 (Peace is that brief glorious moment in history when everybody stands around reloading - T Jefferson)
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To: doorgunner69

What about Le Choy chop suey?


37 posted on 06/17/2020 8:17:01 PM PDT by virgil (The evil that men do lives after them)
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To: myerson

No problem with Log Cabin because it is named after a queer group


38 posted on 06/17/2020 8:19:26 PM PDT by RonnG (')
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To: CheshireTheCat

No amount of re-branding will improve the poor quality of the pancake syrup formerly known as Mrs. Butterworth’s.


39 posted on 06/17/2020 8:21:40 PM PDT by freeandfreezing
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To: MuttTheHoople

bttt


40 posted on 06/17/2020 8:22:44 PM PDT by BenLurkin (The above is not a statement of fact. It is either opinion or satire. Or both.)
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