Young kids are not into the NFL.
I know few kids that watch or can even name a team I gave it up after John Madden and Pat Sommerall hung it up I or we watch the super bowl every year its just an excuse for some family and friends to share a meal and a drink and goof on the commercials
http://www.greenbaypressgazette.com/videos/sports/nfl/packers/fans/2016/08/29/87903546/
Young kids galore at Green Bay