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President as Product: From roosters to toilets, China embraces Trump as a retail phenom
Vice News ^ | December 30, 2016 | Christina Sterbenz

Posted on 12/30/2016 7:44:18 AM PST by 2ndDivisionVet

Despite all his contentious campaign rhetoric, China has embraced Donald Trump in a big way.

Take the Trump-rooster statue just erected at a shopping mall in Taiyuan, the capital city of China’s Shanxi province, for example. The enormous effigy — to celebrate 2017, the Chinese Year of the Rooster — stands 32 feet tall, complete with the president-elect’s unmistakable quiff and hand gestures. In fact, Chinese retailers incorporate Trump’s “look” or name into their products frequently, including caricatured figurines, skincare items, condoms, and more.

“This is the first time we’ve had a president who is a brand, and it’s not unusual to see various markets try to co-opt brands for their own success,” said Greg Portell, lead partner for consumer industries and retail practice at global consulting firm A.T. Kearney. “But China, in particular, is trying to capitalize on the Trump brand.”

Without hard data, it’s unclear whether Chinese consumers have bought into the push. But retailers are betting they will.

Halloween was a good indication. The Jinua Partytime Latex Art and Crafts Factory, among others, started churning out masks of then-candidate Trump. While the company also produced other political masks, including one depicting Democratic presidential candidate Hillary Clinton, workers stockpiled Trump’s, expecting them to sell out in 2016, as Reuters reported.

Now, just weeks before Trump’s inauguration, multiple Chinese retailers have started selling scaled-down versions of that gigantic rooster statue, including Taobao, a large e-commerce site owned by Alibaba. And of course, Alibaba hasn’t missed out on the Trump trend either, offering a multitude of bobbleheads as well as Trump’s iconic red “Make America Great Again” baseball caps — although Amazon, the U.S. equivalent, sells its fair share of paraphernalia too.

“If you go back to what retailers are looking for in general, they’re looking to drive traffic and drive conversation. Selling products is almost secondary,” Portell noted. “In China, they’re achieving all the above.”

But China’s Trumpmania isn’t entirely new. In the past decade, Trump has filed 126 trademark applications in China for products from pet care to lingerie, according to data from the Trademark Office of the State Administration for Industry and Commerce, reported by the Washington Post. And the president-elect wouldn’t be filing them if they didn’t make him money.

But his next battle lies in fighting off other people trying to use his brand. Registered trademarks already exist in China for Trump condoms, paint, and even toilets.

“It is just a psychological effect,” Zhong Jiye, founder of Shenzhen Trump Industrial Co., told the Washington Post. “They are interested because they want to sit on a toilet or use a urinal that has the name of a U.S. president.”


TOPICS: Business/Economy; Politics; Society; Weird Stuff
KEYWORDS: china; retail; trump

1 posted on 12/30/2016 7:44:18 AM PST by 2ndDivisionVet
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To: 2ndDivisionVet

“They are interested because they want to sit on a toilet or use a urinal that has the name of a U.S. president.”

Oh yes, the Barak Obama combination bidet and eye washing
station...


2 posted on 12/30/2016 7:49:57 AM PST by tet68 ( " We would not die in that man's company, that fears his fellowship to die with us...." Henry V.)
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To: 2ndDivisionVet

It is a benefit to be friends with China but lets stay away from Made in China pet and people food.


3 posted on 12/30/2016 7:51:12 AM PST by bgill (From the CDC site, "We don't know how people are infected with Ebola")
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To: 2ndDivisionVet

[Registered trademarks already exist in China for Trump condoms, paint, and even toilets]

No doubt owned by disgruntled AMERICAN PROGRESSIVES with debased minds.


4 posted on 12/30/2016 7:53:10 AM PST by stars & stripes forever (Blessed is the nation whose God is the Lord. Psalm 33:12)
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To: tet68
I think the world is going to love him and Melania!
5 posted on 12/30/2016 8:10:18 AM PST by nikos1121 (I hear Kasich is being considered for post master general.)
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To: nikos1121

6 posted on 12/30/2016 8:11:41 AM PST by nikos1121 (I hear Kasich is being considered for post master general.)
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To: 2ndDivisionVet

QUIFF!?!??

Does the author mean unmistakable “coiff”?


7 posted on 12/30/2016 8:22:06 AM PST by Dr. Pritchett
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To: 2ndDivisionVet

disco song starts

Well, you can tell by the way I use my tweets,
I’m President man, no time for sleep.
MAGA loud, libs runnin’ scared, I’ve been kicked around
Since I declared.
And now it’s bigly, it’s okay.
And you can post a dank may-may.
We can try to understand
The failing New York Times’ secret plan.
 
Whether you’re a brother or whether you’re a mother,
You’re depolrable, deplorable.
Feel the city breakin’ and ‘black lives matter’ shakin’
And we’re deplorable, deplorable.
Ah, ha, ha, ha, deplorable, deplorable.
Ah, ha, ha, ha, deplorable.
 
Well now, we go low and they go ‘high’
And if we can’t quite shitpost, we really try.
Got the Russians workin’ on fake news,
I’m a tweetin’ man and I just can’t lose.
You know it’s bigly. It’s okay.
I’ll live to tweet another day.
We can try to understand
The failing New York Times’ secret plan.
 
Whether you’re a brother or whether you’re a mother,
You’re depolrable, deplorable.
Feel the city breakin’ and ‘black lives matter’ shakin’
And we’re deplorable, deplorable.
Ah, ha, ha, ha, deplorable, deplorable.
Ah, ha, ha, ha, deplorable.

From Reddit


8 posted on 12/30/2016 8:41:15 AM PST by combat_boots (God bless Israel and all who protect and defend her! And please, God, bless the USA again.)
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To: 2ndDivisionVet

An economically strong US will result in more Chinese imports.

The globalists and leftists are only concerned with getting a bigger share of a shrinking pie. Trump wants to grow the pie.


9 posted on 12/30/2016 8:58:23 AM PST by grumpygresh (We don't have Democrats and Republicans, we have the Faustian uni-party)
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To: 2ndDivisionVet

Kudos to the creators in China of the rooster.

Fire Rooster year...

http://www.chinahighlights.com/travelguide/chinese-zodiac/rooster.htm


10 posted on 12/30/2016 9:53:26 AM PST by PGalt (CONGRATULATIONS Donald J. Trump)
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To: Dr. Pritchett

Got me too.

https://en.m.wikipedia.org/wiki/Quiff


11 posted on 12/30/2016 10:46:35 AM PST by aquila48
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To: aquila48

Well, thank goodness that’s all cleared up. Our poor language and culture has taken such a beating.


12 posted on 12/30/2016 1:26:39 PM PST by Dr. Pritchett
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