I think states that choose to promote a Christian, conservative value set should brag about it, and market their virtues to the massive demographic that is sick and tired of perversion, deviancy, government tyranny, and erosion of their closely held beliefs. Those states will attract hard-working, law-abiding citizens who will be ideal citizens. Let California and New York and Illinois and the rest of the lib states have the flotsam, the queers, and the human garbage.
I can't help but think businesses would want a hard-working, diligent workforce rather than a bunch of whiners, victims, and parasites, so it would be natural for the businesses to migrate to upright states too. Especially if their taxes are low because they're not supporting a catalogue of worthless social programs and giveaways.