Kentucky Fried Chicken instead of KFC would go a long way to reviving the brand.
I always liked Kentucky Fried Chicken, more than Popeyes, Church’s or even Chick-Fil-A.
Get down to basics.... get the order right, get it fast, and make quality the top priority.
You are right.
But they will double down on liberal marketers telling them that they need to become more culturally relevant and ever more green and ever more homo friendly. It will fail.
Once upon a time the local Kentucky Fried used to have distinguishable pieces of chicken...thigh, leg, breast, wing.....did I mention breast?
Now they’re just like Popeye’s, and Church’s...hunks of white, and dark meat. Their counter staff ain’t worth a damned anymore.
A LONG time ago Kentucky Fried Chicken served the biggest, meatiest, juiciest chicken you can imagine, and the breading was so delicious as to be sublime. I can still remember the experience of biting into every piece.
It has to be more than 30 years since they started serving skimpy, greasy and uninspiring food.
There is always the Kentucky Fried Chicken movie.....