Keep in mind that the Holy Grail of the GOPe is to play center-right in a way that draws in more independent and center-left votes than it loses Conservative ones.
The problem with this is that the last several elections have been driven by base turnout. See (as Ive said before) the Breitbart article on Romney’s Orca failure and the PJ Media article on the success of the Dem’s “Catalist”.
My concern is that the political mechanics in the GOP (which I would distinguish from the GOPe) have taken away the wrong lessons and think that a great technical solution (which it looks like the RNC may have had this year) to GOTV doesn’t still require good cultivation of the Base.
“My concern is that the political mechanics in the GOP”
The tens of millions of new Hispanic Voters, both illegal and legal, have changed the calculus, a lot.