In the same way that open sewers were the new form of plumbing.
Having a blog does not make you a journalist.
Pimping your crap on legitimate websites does not make you a journalist.
I'll say it again:
Disliking the MSM does not mean one must embrace putrid stolen garbage as an alternative.
Your opinion, not mine.
Deal with it.
Plus I would rather read what a blogger has to say than someone in the old MSM world who simply is touting the same old, same old smoke and mirrors.